23 Mart 2026 Pazartesi, 03:21
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Sprite’tan küresel yenilenme: İkonik “Lymon” Geri Dönüyor

Sprite, küresel ölçekte başlattığı yeni marka kimliğiyle yalnızca görsel bir...

#Global
H&M’in perakende sorununa çözümü: 1-2-3 stratejisi

H&M Global CMO’su Jyrki Takanen, markanın geleceğini şekillendirecek yeni pazarlama...

#Global
Hepsiburada announced: Turks bought their holiday gifts via e-commerce

According to Hepsiburada's Ramadan data, from February 19th to March 15th...

#General
McDonald's Türkiye Launches Interesting Campaign Drawing Attention to Driving Safety

McDonald's Türkiye, drawing attention to driving safety before the Eid al-Fitr holiday, launched a campaign titled "On the Road...".

#News
Today's Special Offer: A Grandma's Recipe from the Toyota Tundra

Gulf States Toyota's Abuelita's Food Truck campaign is a true example of cultural marketing...

#Global
Dua Lipa has become Nespresso's new global brand ambassador

Nespresso has announced a collaboration with global pop icon Dua Lipa...

#Global
Apple is celebrating its 50th anniversary

What began in a garage in 1976 is now a story that is changing the world...

#News
Is artificial intelligence a requirement for promotion?

The emergence of artificial intelligence as a promotion criterion is creating a new era in the business world...

#Bulletin
Ellen Griffin has become OMD's new global leader

Omnicom Media Group, the global leadership of the giant media agency OMD, is represented by Ellen...

#Appointments
Hotels.com has revamped its brand identity

Hotels.com, a global accommodation platform, says, "It's all in...".

#Global
Burberry's special collection for Queen Elizabeth II's 100th birthday

Burberry created a special edition to commemorate the 100th anniversary of Queen Elizabeth II's birth...

#Global
Trendyol has released its Ramadan shopping data

According to Trendyol data, the best-selling items during sahur and iftar hours are...

#News
Coca-Cola is accelerating advertising production with artificial intelligence

The Coca-Cola Company is using artificial intelligence tools in advertising production to enhance creativity...

#General
AI-powered test from a yogurt brand

We haven't seen it on the shelves in Türkiye yet, but globally it has the slogan "changing the rules of yogurt"...

#Global
The era of end-to-end encrypted messaging on Instagram is coming to an end

Popular social media platform Instagram has taken an important step towards messaging security...

#Global
The 2026 Oscar awards have been announced

The most acclaimed films of the year at the 98th Academy Awards and...

#Global
Sesame Street became a "beekeeper" for Uber Eats

Uber Eats's highly acclaimed "Get Almost, Almost Anything" campaign...

#Global
A new era in video advertising: Increased productivity through engagement

In the digital world, consumers' shorter attention spans are forcing brands to adopt pre-roll advertising strategies...

#File
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Show all
A new era in video advertising: Increased productivity through engagement

In the digital world, consumers' shorter attention spans are forcing brands to adopt pre-roll advertising strategies...

#File
Memorable Women's Day commercials

We have compiled for you the unforgettable campaigns that inspired the struggle for women's rights...

#File
A new era in culture: the search for human evidence

Backslash is a cultural insights unit within Omnicom Advertising that provides services to agencies...

#File
Technology companies' artificial intelligence spending in 2026

“Tech giants are investing $650 billion in artificial intelligence infrastructure by 2026...”.

#File
Authors
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Gemini 3 Era in Google Search: AI Mode and AI Gaze…

Melike Eraslan, Google Türkiye Corporate Communications Manager, wrote….

#Google
The Meeting Point of Technology and Flavor: Google Gemini x MasterChef Collaboration…

Google Türkiye CMO Serkan Girgin wrote….

#Google
Izmir Ekran sets a new standard in digital outdoor advertising

Performance at 2.4 million+ daily touchpoints in Alsancak and İskeleler locations...

#News
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The launch date for the new BMW i3 has been announced

BMW announced it will unveil the new all-electric BMW i3 model on March 18th...

#News
Hyundai introduces an AI-powered fire extinguishing robot

South Korean automotive giant Hyundai, due to high temperatures, toxic gases and...

#News
Rolls-Royce's bold alter ego, Black Badge, is 10 years old

Rolls-Royce Motor Cars is celebrating the 10th anniversary of the Black Badge since its launch in 2016...

#News
Volkswagen has surpassed the 2 million mark in electric vehicle production

Volkswagen has passed a significant milestone in the production of fully electric vehicles...

#News
Bulletin
Show all
Is artificial intelligence a requirement for promotion?

The emergence of artificial intelligence as a promotion criterion is creating a new era in the business world...

#Bulletin
2026, the “year of aura” for brands

Creative Director Conall McAteer, in an article he wrote for Campaign, stated that in 2026...

#Bulletin
Türk Telekom's "5G for Everyone"

Türk Telekom, a pioneer in Türkiye's digital transformation, with its strong fiber infrastructure and...

#Bulletin
Selfy, Türk Telekom's youth brand, captures every moment of young people's lives with its new film…

Selfy, which sponsors every moment of young people's lives, presents its noteworthy new film...

#Bulletin
The Cars
Show all
Hyundai introduces an AI-powered fire extinguishing robot

South Korean automotive giant Hyundai, due to high temperatures, toxic gases and...

#News
Rolls-Royce's bold alter ego, Black Badge, is 10 years old

Rolls-Royce Motor Cars is celebrating the 10th anniversary of the Black Badge since its launch in 2016...

#News
The new BMW iX3 50 xDrive is now available for pre-order in Türkiye

Borusan Automotive, the Turkish distributor of BMW, has undertaken the Neue project, which embodies BMW's vision for the future...

#News
Volkswagen T-Roc, Europe's best-selling SUV model, has been updated

With the T-Roc, one of the most popular models in the Volkswagen SUV family...

#News
Trends
Show all
Is artificial intelligence a requirement for promotion?

The emergence of artificial intelligence as a promotion criterion is creating a new era in the business world...

#Bulletin
A new era in influencer marketing

The marketing world has long been dominated by "likes" in influencer campaigns, and...

#Global
2026 Manifesto: Algorithms Will Be Silent, “The Scent of Humanity” Will Speak

Özlem Ergazi, WPP Media, Media Management & Delivery Lead, wrote this….

#News
News
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Down sendromlu bireylere yönelik çirkin dile “dur” kampanyası

Dünya Down Sendromu Günü için hazırlanan “Just Evolve” kampanyası, son...

#Global
Mısır kutusu el çantasına dönüştü

20th Century Studios, merakla beklenen “Şeytan Marka Giyer 2” (The...

#Global
Gucci’den moda ve oyun deneyimini buluşturan yenilik

Gucci, son “La Famiglia” koleksiyonunu alışılmışın dışında bir deneyime dönüştürerek...

#Global
Qatar Airways global kreatif konkuru başlatıyor

Dünyanın en büyük havayolu şirketlerinden biri olan Qatar Airways, küresel...

#Global
Sprite’tan küresel yenilenme: İkonik “Lymon” Geri Dönüyor

Sprite, küresel ölçekte başlattığı yeni marka kimliğiyle yalnızca görsel bir...

#Global
H&M’in perakende sorununa çözümü: 1-2-3 stratejisi

H&M Global CMO’su Jyrki Takanen, markanın geleceğini şekillendirecek yeni pazarlama...

#Global
Hepsiburada announced: Turks bought their holiday gifts via e-commerce

According to Hepsiburada's Ramadan data, from February 19th to March 15th...

#General
McDonald's Türkiye Launches Interesting Campaign Drawing Attention to Driving Safety

McDonald's Türkiye, drawing attention to driving safety before the Eid al-Fitr holiday, launched a campaign titled "On the Road...".

#News
Today's Special Offer: A Grandma's Recipe from the Toyota Tundra

Gulf States Toyota's Abuelita's Food Truck campaign is a true example of cultural marketing...

#Global
Dua Lipa has become Nespresso's new global brand ambassador

Nespresso has announced a collaboration with global pop icon Dua Lipa...

#Global
Apple is celebrating its 50th anniversary

What began in a garage in 1976 is now a story that is changing the world...

#News
Is artificial intelligence a requirement for promotion?

The emergence of artificial intelligence as a promotion criterion is creating a new era in the business world...

#Bulletin
Ellen Griffin has become OMD's new global leader

Omnicom Media Group, the global leadership of the giant media agency OMD, is represented by Ellen...

#Appointments
Hotels.com has revamped its brand identity

Hotels.com, a global accommodation platform, says, "It's all in...".

#Global
Burberry's special collection for Queen Elizabeth II's 100th birthday

Burberry created a special edition to commemorate the 100th anniversary of Queen Elizabeth II's birth...

#Global
Trendyol has released its Ramadan shopping data

According to Trendyol data, the best-selling items during sahur and iftar hours are...

#News
Coca-Cola is accelerating advertising production with artificial intelligence

The Coca-Cola Company is using artificial intelligence tools in advertising production to enhance creativity...

#General
AI-powered test from a yogurt brand

We haven't seen it on the shelves in Türkiye yet, but globally it has the slogan "changing the rules of yogurt"...

#Global
The era of end-to-end encrypted messaging on Instagram is coming to an end

Popular social media platform Instagram has taken an important step towards messaging security...

#Global
The 2026 Oscar awards have been announced

The most acclaimed films of the year at the 98th Academy Awards and...

#Global
Sesame Street became a "beekeeper" for Uber Eats

Uber Eats's highly acclaimed "Get Almost, Almost Anything" campaign...

#Global
A new era in video advertising: Increased productivity through engagement

In the digital world, consumers' shorter attention spans are forcing brands to adopt pre-roll advertising strategies...

#File
İlber Ortaylı has passed away

Historian and author Prof. Dr. İlber Ortaylı is undergoing treatment at the age of 78...

#News
Today's Special Offer: BMW ushers in a new era of mobility with the Alcaraz

BMW is ushering in a new era of mobility with world number one tennis player Carlos...

#Global
Türkiye is preparing to phase out single-use plastics

The Ministry of Environment, Urbanization and Climate Change aims to reduce plastic pollution...

#News
IKEA has contacted agencies for a global media tender

The retail giant's global media planning and buying account is as follows...

#General
Veteran advertising executive Alinur Velidedeoğlu has passed away

Alinur Velidedeoğlu, one of the leading figures in the advertising world, passed away at the age of 73 due to heart failure.

#News
A creative campaign reminiscent of the "break" from KitKat

The chocolate brand KitKat has a simple symbol that we often see in everyday life...

#Global
Gap and Young Miko's collaboration 'Sweats' is set to get fans dancing

Global CMO Fabiola Torres stars in the brand's first feature-length music video...

#Global
The final trailer for The Super Mario movie has been released

Nintendo has released the final trailer for The Super Mario Galaxy Movie, showcasing the cast...

#Global
Today's Campaign: Decathlon's new campaign was written and voiced by 9-year-old Frida

Decathlon has announced its new global campaign that celebrates the excitement of discovering sports. The campaign...

#Global
Samsung has selected Merkle for its CRM operations across Europe

Technology giant Samsung has announced expansion to 16 European countries, including the United Kingdom...

#Global
Publicis CEO sends a message to competitors

As Publicis celebrates its 100th anniversary, CEO Arthur Sadoun spoke to Campaign Asia about the company's future...

#Global
Dyson has entrusted Omnicom with $500 million worth of media advertising business

Dyson hired him to manage a global media account worth approximately $500 million...

#Global
Volkswagen transformed the engine of a 1974 Golf into a piece of jewelry

Volkswagen, with the Volkswagen Golf, one of the most iconic models in automotive history...

#Global
The first films from the official selection of the 45th Istanbul Film Festival have been announced

Organized by the Istanbul Culture and Arts Foundation (İKSV) and sponsored by N Kolay...

#News
The era of hidden fees in food delivery is ending

The Ministry of Trade is addressing commission fees and courier charges applied by online food ordering platforms...

#News
Kantar Media is launching a new brand, Fifty5Blue, following a $1 billion sale…

Kantar is one of the leading companies in the field of media measurement and data analytics...

#News
Today's Special Offer: AXE's World Cup Special Campaign

AXE has announced its new campaign, specially designed for the 2026 World Cup period.

#Global
Jake Gyllenhaal has become Bulgari's new global brand ambassador

The Italian luxury jewelry brand has appointed Jake as its new Global Brand Ambassador...

#Global
The EU has launched the era of artificial intelligence in food safety

The European Commission is working to detect food fraud and determine the source of harmful substances in food...

#News
Hopi has published a report shedding light on the future of the retail sector

Hopi predicts consumer behavior and the changing dynamics of the retail sector in 2025...

#News
Özyeğin University and Value for Equality present the “Women in Business” podcast series…

Özyeğin University Gender Equality Office and Mother-Child Education...

#News
The drone revolution in advertising: Is the sky a new medium?

Drone shows challenge traditional billboards; despite their high costs and...

#Global
Ford's return to F1: "Every surface is our testing ground"

Ford announced its return to Formula 1 with an engineering-focused event broadcast on Apple TV...

#Global
Shrek characters redesigned with Swarovski crystals

Austrian crystal brand Swarovski, in collaboration with DreamWorks, has created a new collection of Shrek characters...

#Global
McDonald's is collecting memories of its early days: A free meal for those who share

As part of a campaign launched in the US, McDonald's is helping employees take their first steps in their career journey...

#Global
The women's basketball world competition begins with TCL as the main sponsor

FIBA Women's Basketball World Cup, one of the most important organizations in international women's basketball...

#News
Gemini 3 Era in Google Search: AI Mode and AI Gaze…

Melike Eraslan, Google Türkiye Corporate Communications Manager, wrote….

#Google
X announced the exclusive threads feature

The platform, under Creator Subscriptions 2.0, allows content creators to post long tweet threads...

#Global
F1 2026: Technology and lifestyle giants take over the track

Formula 1, the world's most watched motorsport organization, is set to continue until 2026...

#Global
Memorable Women's Day commercials

We have compiled for you the unforgettable campaigns that inspired the struggle for women's rights...

#File
WPP Media has hired a global client head from Publicis

New Global Head of Clients, Tamina Plum, embodies the agency's integrated network vision...

#Global
Kariyer.net's "Let's Name It" survey results for 2026

Kariyer.net launched this initiative to raise awareness of gender-based inequalities in the business world...

#News
LEGO creates a giant 60,000-piece installation dedicated to Monet

Bridge over a Pond is one of the iconic works of art history...

#Global
Netflix has acquired Ben Affleck's artificial intelligence company

Netflix, founded by Ben Affleck in 2022, is an AI-powered film technology company...

#Global
The launch date for the new BMW i3 has been announced

BMW announced it will unveil the new all-electric BMW i3 model on March 18th...

#News
Audi has transformed its new model into a work of art

Audi has announced that its new electric model, the Audi A6 Sportback e-tron, has a range of 753 kilometers...

#Global
Awareness film from Fiba Group that reflects on inequality

Fiba Group aims to draw attention to care work and mental workload...

#News
On International Women's Day, Barbie's role model is British football star Chloe…

Barbie, in honor of International Women's Day, features a photo from British football star Chloe Kelly...

#Global
Campaigns prepared specifically for International Women's Day, March 8th

By focusing on the idea of ​​equality, it aims to make women's stories and voices more visible...

#News
WPP undergoes a revision period: Target 2027

WPP's new CEO, Cindy Rose, plans to streamline the company across four main units...

#Global
Şişecam's March 8th film: “Women can do any job they want. They will…”

In the film the brand prepared for International Women's Day on March 8th, it says "Women...".

#News
KAGİDER's special message for International Women's Day, March 8th

On March 8th, International Women's Day, KAGİDER highlighted the economic and social rights of women...

#News
KitKat has unveiled a life-sized "chocolate" Formula 1 car

KitKat announced its new collaboration with Formula 1 at Silverstone...

#Global
Boyner Group poses a groundbreaking question on March 8th: Why is Women's Day...?

Boyner Group is launching a digital campaign for International Women's Day on March 8th...

#News
A New Era Focused on Creativity and Technology at InCrea360

With its structure that integrates media, creativity and technology, “international marketing and...

#Growth
Guinness shares matchday moments on social media with “Pints ​​of View”…

Guinness is including the “Lovely Days” platform in this year's Guinness Six Nations tournament...

#News
WPP Media agencies are shifting to a strategy of bidding together on tenders

Agency brands such as EssenceMediacom, Mindshare and Wavemaker are using their own names in the competitions...

#Global
A "hip-controlled" campaign for prostate cancer awareness

Prost8, the UK's prostate cancer association, and TBWA MCR are promoting examinations for men...

#Global
Hyundai introduces an AI-powered fire extinguishing robot

South Korean automotive giant Hyundai, due to high temperatures, toxic gases and...

#News
X will punish those who share AI-generated war videos

X is an AI-generated content game with a gunfight theme...

#Global
Zoom has selected PMG as its first-ever global media agency

Going beyond being just a video calling application, it incorporates artificial intelligence...

#Global
The world's hardest-to-open lollipop from Chupa Chups

The long-standing complaints about "the packaging being very difficult to open" have been cleverly exploited through marketing...

#Global
A Pokémon collectible card sold for $16.5 million at auction

American content creator and wrestler Logan Paul had 5.2 million subscribers in 2021...

#Global
Burger King CEO makes sarcastic remarks to McDonald's CEO

The Burger King CEO took a big bite out of a Whopper burger...

#Global
Magnum offers a special campaign for those waiting for the winter sun

Magnum continues its "Find Your Summer" series, encouraging consumers to enjoy the sunshine during the winter months...

#Global
Campaign Convene 2026: The Hybrid Marketing Revolution from Netflix and NBCUniversal

The world of entertainment and brands combines the speed of the digital world with the texture of the physical world...

#Global
Shoe giant Merrell's new global vision

Merrell, a giant in the outdoor footwear industry, celebrated its 45th anniversary with a...

#Global
Rolls-Royce's bold alter ego, Black Badge, is 10 years old

Rolls-Royce Motor Cars is celebrating the 10th anniversary of the Black Badge since its launch in 2016...

#News
Tommy Hilfiger is launching its Spring/Summer 2026 Eyewear Collection with Marco Asensio

Tommy Hilfiger, a member of PVH Corp, is the world-renowned Spanish company...

#Global
WPP Media Türkiye is Gratis' media planning and buying partner

With nearly 750 stores in 81 provinces and more than 10,000 employees...

#SuccessStories
The more affordable iPhone 17e has been introduced

Apple has unveiled its highly anticipated affordable phone, the iPhone 17e, and...

#Global
Omnicom has decided to shut down its MRM agency

Omnicom has brought MRM, a customer engagement agency, to the UK and...

#Global
A new era in culture: the search for human evidence

Backslash is a cultural insights unit within Omnicom Advertising that provides services to agencies...

#File
A campaign in the UK drawing attention to social media addiction

UK-based parenting platform Mumsnet reports on the increasing use of phones and social media among young people...

#Global
Volkswagen has surpassed the 2 million mark in electric vehicle production

Volkswagen has passed a significant milestone in the production of fully electric vehicles...

#News
Campaign Convene 2026: The new roadmap for advertising

At the Campaign Convention 2026 conference held in New York, advertising and marketing...

#Global
Adidas presents a star-studded lineup for "Superstar"

Adidas's new campaign for Spring 2026 features the iconic Superstar...

#Global
Audi's campaign without a car

Audi UK has launched a new initiative in collaboration with the BRIT Awards...

#Global
SEGA announces strategic partnership in Türkiye

Global gaming brand SEGA presents its new football management simulation, SEGA FOOTBALL...

#News
WPP's 3-year "transformation" initiative

WPP has launched the most comprehensive transformation program of recent years. It's called "Elevate28"...

#Global
NATO approval for Apple: iPhones and iPads can be used for storing classified information

Apple's iPhone and iPad comply with NATO countries' information security requirements...

#News
Google has developed the world's largest iron-air battery: 30 GWh

Google is redefining energy storage standards with its new data center to be built in Minnesota...

#Global
Domino's has given its sauces a character

Domino's prepared this to introduce its new "Chick 'n' Dip" menu options...

#Global
2026, the “year of aura” for brands

Creative Director Conall McAteer, in an article he wrote for Campaign, stated that in 2026...

#Bulletin
The theme for the Met Gala 2026 has been announced: 'Fashion is Art'

The dress code for this year's Met Gala, an event eagerly awaited every year...

#Global
P&G's iconic mascot, Mr. Clean, has retired

One of the most established and recognizable brand faces in the advertising world...

#Global
Retail giant TK Maxx makes a move with its "iconic cat"

TK Maxx shows how consumers can transform into high fashion icons at affordable prices...

#Global
The "Project Leaders of Tomorrow" program has been completed

SAP Türkiye, Anadolu Foundation, Coca-Cola Beverages and Inlines Consulting are involved in this project...

#News
Campaign of the Day: Adam&Eve\TBWA's "space" themed campaign for Legoland

adam&eveTBWA, in collaboration with Merlin Entertainments, has created “Calling All Heroes”...

#Global
Apple Maps gets a 3D Formula 1 experience ahead of the 2026 season

Apple is introducing a special feature for the Apple Maps app ahead of the 2026 Formula 1 season...

#News
Yapı Kredi Portfolio's "Talking About Funds" series has begun

Leading the sector with its financial literacy initiatives, Yapı Kredi Portfolio offers investment...

#News
An unusual product from Spotify and Liquid Death: It's both an ashtray…

Spotify and Liquid Death have forged a remarkable collaboration...

#Global
Technology companies' artificial intelligence spending in 2026

“Tech giants are investing $650 billion in artificial intelligence infrastructure by 2026...”.

#File
Omnicom and IPG have laid off a total of 8,200 people by 2025

Omnicom and Interpublic Group (IPG), the merger process and its aftermath...

#News
A new era in influencer marketing

The marketing world has long been dominated by "likes" in influencer campaigns, and...

#Global
Career advice for young creators on Steve Jobs' 71st birthday

Steve Jobs Archive, Letters to a Young Creator.

#News
Fiba Group is raising awareness with its "Don't Be a Burden" project

As part of the "Don't Be a Burden" project, February 29th is Equal Care Work Day...

#News
Publicis Groupe UK is introducing a four-day office week requirement

Publicis Groupe UK is extending the weekly office attendance requirement for its employees from three days...

#News
Panasonic will no longer produce TVs: It has reached an agreement with Chinese company Skyworth

Panasonic has outsourced its television production to China-based Skyworth. Under the new agreement, production...

#News
McDonald's Germany shows sensitivity towards Ramadan

Traditional, appetizing images of food have been replaced by empty packages on digital billboards...

#Global
Striking campaign against sewage crisis in London

Channel 4, the UK's public broadcaster, is looking for candidates for its new series Dirty Business...

#Global
Ramadan campaigns from Turkish operators

With the arrival of Ramadan, Türkiye's leading operators Turkcell, Türk...

#News
Campaign of the Day: Milka brings grandmothers to the heart of football

Part of Mondelēz International, and among the official sponsors of LALIGA...

#News
McDonald's brought its Wrap products to the runway at London Fashion Week

McDonald's' new campaign in the United Kingdom, created by Leo UK, is titled "All...".

#Global
Publicis Groupe has hired Ogilvy's head of influencer marketing

Publicis Groupe brings together its global expertise in influencer marketing under one roof...

#Appointments
Nike is bringing ACG back to the stage with an orange train in Milan-Cortina

Nike launched its outdoor-focused sub-brand ACG in conjunction with the Milano–Cortina Winter Olympics...

#Global
Snapchat introduces an ad-free subscription service specifically for content creators

Snapchat will allow content creators to generate direct revenue through the platform...

#Global
Duracell transformed an F1 car into a giant battery

Duracell is predicting the best of the year in Formula 1 as the 2026 season is just beginning to take shape...

#Global
Brands' advertising campaigns for Ramadan 2026

The new campaigns that bring the spirit of Ramadan and the abundance of the tables to the screen...

#File
Hellmann's campaign features Brandon Ingram

Hellmann's Mayonnaise in Canada collaborates with NBA player Brandon Ingram...

#Global
Dua Lipa has become Bulgari's global brand ambassador

Luxury jewelry giant Bulgari is adding new global brand ambassadors to its roster...

#Global
Apple makes a move towards "accessible" products

Technology giant Apple will be holding special events in the first days of March...

#Global
Lidl makes a fashion move: a shopping cart-designed bag

German retail brand Lidl's new bag is inspired by a shopping cart...

#Global
2026 Manifesto: Algorithms Will Be Silent, “The Scent of Humanity” Will Speak

Özlem Ergazi, WPP Media, Media Management & Delivery Lead, wrote this….

#News
The oldest YouTube video is now on display in a museum

The Victoria and Albert Museum (V&A) in London has created YouTube's first "watch page"...

#News
Luxury brand giant has decided to close another 100 stores

Kering owns giant brands like Gucci, Saint Laurent, and Balenciaga...

#Global
Omnicom Raises $1.5 Billion in Savings Target: New Layoffs…

Omnicom, a US-based advertising and communications group, completed its project last year...

#News
Bizim Yağ's Campaign Bringing Abundance to Your Tables: "You're With Us This Ramadan"

As a carrier of the taste and table culture of Turkish cuisine, 30...

#News
British Bakery Giant Releases 150th Anniversary Film Starring Morgan Freeman

Warburtons, the long-established British bakery brand, celebrated its 150th anniversary with a Hollywood legend...

#Global
A provocative campaign drawing attention to urban pollution: “New York Facial”

NIOD, a science-based skincare brand, is created by Uncommon Creative Studio...

#Global
A first from PepsiCo: Content creators designed potato chips

Breaking away from the traditional advertising model, PepsiCo is directly integrating its product development process into social media...

#Global
Today's Special Offer: Turkish Airlines' 500th flight

"Our Star in the Skies," directed by Salvo, combines artificial intelligence technologies with creative...

#News
Kevin Durant becomes the "face of legs" in CeraVe's new campaign

A social media joke turned into a global campaign with humor and a dermatological message...

#Global
Havas exceeded its 2025 growth forecasts by achieving 3.1% organic growth…

Global communications and advertising group Havas has announced its financial results for 2025...

#Global
Nestlé Türkiye achieves a double impact in its 120th year

Nestlé Türkiye is celebrating its 120th anniversary in line with its "Creating Shared Value" philosophy...

#News
In Norway, those who have children are getting GTA 6 for free from an electronics company

A noteworthy development for Grand Theft Auto VI, which gamers are eagerly awaiting...

#News
Folgers gives the iconic Jingle a modern twist: the new rhythm of the morning

Folgers, one of the oldest coffee brands in the US, has been around for 40 years...

#Global
A new creative era at TBWA\Istanbul

Sami Basut has started his new role as Chief Creative Officer at TBWA Istanbul.

#News
Kerem Bürsinli's new commercial for TV+

TV+'s new commercial announcing its collaboration with HBO Max...

#News
Hepsiburada's Ramadan e-commerce research

This picture emerges from Hepsiburada's consumer insights regarding the Ramadan period...

#News
Snapchat has appointed a representative in Türkiye

More than one million daily users from Türkiye are from abroad...

#News
Türk Telekom's "5G for Everyone"

Türk Telekom, a pioneer in Türkiye's digital transformation, with its strong fiber infrastructure and...

#Bulletin
Campaigns prepared for the 2026 Chinese Year of the Horse

A year where traditional motifs met digital innovation: giants within WPP...

#File
Christian Dior's special artistic touch for the Year of the Horse: “Celebrating the Year…

Fashion giant Christian Dior has celebrated the Year of the Horse according to the Chinese calendar...

#Global
Burberry celebrates Chinese New Year with a special collection for the Year of the Horse

As Chinese New Year celebrations continue and Asia becomes the brand's most...

#News
Prada is celebrating the 2026 Chinese Lunar New Year with a Triangular Fire Horse…

Luxury fashion house Prada has launched a campaign for the Chinese New Year...

#Global
Juventus launched a special "Run Forward, Stay Young" campaign for the Chinese New Year…

Italian giant Juventus celebrated the "Year of the Horse" according to the Chinese calendar...

#Global
LEGO Botanicals Bloom Bar challenges Valentine's Day clichés

With this special activation taking place in Istanbul and Ankara, the classic gift-giving concept...

#News
BBDO was the agency that aired the most commercials during Super Bowl LX

While the Seattle Seahawks won on the field at Super Bowl LX, in the advertising world...

#News
Meat and fossil fuel advertisements have been banned in Amsterdam

Amsterdam, the capital of the Netherlands, has taken a revolutionary step in the fight against the climate crisis...

#News
Solar-powered streetlights are becoming widespread in the US

Thanks to the solar panels and batteries on them, they generate their own electricity...

#News
The new BMW iX3 50 xDrive is now available for pre-order in Türkiye

Borusan Automotive, the Turkish distributor of BMW, has undertaken the Neue project, which embodies BMW's vision for the future...

#News
The 54th Istanbul Music Festival will take place from June 11-25

Organized by the Istanbul Culture and Arts Foundation (İKSV), sponsored by Borusan Holding, and presented by the Republic of Turkey...

#News
Melis Sezen has become the brand ambassador for Mad Parfumer

The freedom to smell however you like: Melis Sezen's light meets MAD's essence"...

#Appointments
Perfume is once again the top choice in Valentine's Day shopping

Boyner anticipates a 40% increase in the perfume market and changing trends ahead of Valentine's Day...

#News
Sean Palmer begins at Publicis: New leader for global operations

Publicis has appointed Sean Palmer, former Global Operations Director of WPP Studio X...

#Appointments
Kotex's new global brand identity: “Own Your Flow”

The campaign, created by Omnicom, portrays menstruation as an obstacle...

#Global
Meta obtains patent for digital immortality

Meta allows users' social media accounts to remain active even after their death...

#News
A leadership change at Arçelik: Can Dinçer becomes the new CEO

He has been the CEO of Arçelik, one of the global white goods giants, since 2015...

#Appointments
Today's Special Offer: Getir's Valentine's Day reminder featuring Seda Sayan

Getir, a pioneer in fast grocery delivery, is offering new features on its app as Valentine's Day approaches...

#News
Dentsu has appointed Takeshi Sano as its new global CEO

Dentsu Group is undergoing a significant management change, appointing a new chairman and...

#Global
Dentsu reports its biggest loss in history ahead of a CEO transition

Japanese advertising and marketing giant Dentsu announced that in fiscal year 2025 (FY2025)...

#News
Uludağ Limonata presents the award-winning Smarties O2O performance model

Uludağ Limonata is a data-driven O2O platform that directly links outdoor visibility to sales...

#Growth
The world's 25 most valuable restaurant brands have been announced

The total value of the world's 25 most valuable restaurant brands will increase by... percent in 2026.

#Global
Hopi and Ipsos Türkiye reveal gift-giving habits for special occasions…

Hopi and Ipsos Türkiye will usher in a new era in the research sector...

#News
"Vertical Pizza Box" from Pizza Hut UK

Pizza Hut UK has attracted attention with its unusual design on the streets of London...

#Global
Şener Şen became the face of ETİ Burçak's advertising campaign

The new commercial prepared for ETİ Burçak features Turkish cinema and...

#News
İyi Finans offers personalized solutions with interest-free home and car financing…

İyi entered the savings finance sector with a visionary approach...

#News
Spotify's monthly user count has exceeded 750 million

Spotify aims to have 751,000 total monthly active users in the fourth quarter of 2025.

#Global
Super Bowl buzz: $1.2 billion in trading volume

Kalshi Inc., a US-based forecasting market platform....

#News
Pantone has announced the fall/winter 2026–2027 color trends

PANTONE Color Institute, New York Fashion Week 2026–2027 Fall/Winter season...

#Global
Golf Ice Cream outsourced its media planning and buying activities to WPP Media…

Golf Ice Cream, Türkiye's well-established and beloved ice cream brand, is handling all its communications...

#News
Uncovered has become Pladis's UK social media agency

It owns brands such as McVitie's, Jaffa Cakes, Jacob's and Godiva...

#News
Campaign of the Day: Dove sends a powerful message about girls' confidence in sports

Dove is a trending topic in the US every year, with its advertisements watched by millions of people...

#Global
Ferrari will produce its first electric car: Luce

Ferrari is the result of a collaboration with Jony Ive's LoveFrom studio...

#Global
Instagram's Instants app is a rival to Snapchat

Instagram's parent company, Meta, is creating a platform that operates on a similar logic to Snapchat and...

#News